With respect to Q2 ad spending in aggregate, the top 10 ad verticals grew in the mid single digit percentages year over year. Health and fitness, technology and computing, travel and arts and entertainment each increased over 20%. We saw softer trends for shopping, automotive, and business, which declined by single-digit percentages.

Aug 11, 2025 / CFO / receipt, needs a key / Steve Pantelik, CFO | earnings call 2025-08-11 | transcript 799efb3c-bf39-404f-9c3f-59a6fab5e1eb | chars 19330-19665 | segment 20

Among the four verticals that I commented on last quarter, we saw some recovery in travel and arts and entertainment, while technology and automotive remained soft.

Nov 12, 2024 / CFO / receipt, needs a key / Steve Pantelik, CFO | earnings call 2024-11-12 | transcript 3ab7d795-7f03-4580-91f3-5872935df97e | chars 16988-17152 | segment 17

Our ad vertical diversification again proved to be a valuable asset for us in Q1. Food and drink, health and fitness, and travel in aggregate increased over 30% year-over-year. This growth helped offset declines in technology, arts and entertainment, and hobbies.

May 9, 2023 / CFO / receipt, needs a key / Steve Pantelik, CFO | earnings call 2023-05-09 | transcript e5dce9c6-2f1a-4410-b6dc-d9158c95095b | chars 19489-19752 | segment 19

The impact of diversification was clearly demonstrated. Travel, food and drink, and business were each up over 40% year over year, which helped offset softness in shopping, technology, and personal finance.

Nov 8, 2022 / CFO / receipt, needs a key / Steve Pantelik, CFO | earnings call 2022-11-08 | transcript a0f3480b-47ca-4359-ad45-0563c5a25774 | chars 14154-14360 | segment 14