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Trade Desk, Inc.

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  • TTD · Nasdaq
  • Services-Computer Programming, Data Processing, Etc.
  • Ventura, CA
  • 3,843 employees
  • CIK 0001671933

Updated from SEC filings through

Top things to know

Executives

What leadership is saying

“Q3 represented meaningful progress, with results well ahead of our expectations entering the quarter, but we are still operating below the level of growth we expect from ourselves”

Jeff Green, Co-Founder and CEO of The Trade Desk
Earnings press release (8-K Ex. 99.1), filed November 9, 2026

Trade Desk, Inc. is a U.S. public company in services-computer programming, data processing, etc. (SIC 7370), headquartered in Ventura, CA. It trades as TTD on Nasdaq. Revenue was $2.9B in the fiscal year ending December 31, 2025, +18.5% from the year before. It reported about 3,843 employees. Jeffrey Terry Green is President and CEO.

Five-year financials

MetricFY2025FY2024FY2023FY2022FY2021
Revenue $2.9B
10-K, 2026-02-27
$2.4B
10-K, 2026-02-27
$1.9B
10-K, 2026-02-27
$1.6B
10-K, 2025-02-21
$1.2B
10-K, 2024-02-15
Operating income $589M
10-K, 2026-02-27
$427M
10-K, 2026-02-27
$200M
10-K, 2026-02-27
$114M
10-K, 2025-02-21
$125M
10-K, 2024-02-15
SG&A $1.2B
10-K, 2026-02-27
$1.1B
10-K, 2026-02-27
$968M
10-K, 2026-02-27
$863M
10-K, 2025-02-21
$624M
10-K, 2024-02-15
Net income $443M
10-K, 2026-02-27
$393M
10-K, 2026-02-27
$179M
10-K, 2026-02-27
$53.4M
10-K, 2025-02-21
$138M
10-K, 2024-02-15

Annual figures from XBRL in each company's own filings. Click a figure to open the filing. SG&A marked derived is general and administrative plus selling and marketing.

Leadership and board

NameTitleSource
Jeff T. Green
Founder & CEO at The Trade Desk
Board member (per proxy)
bio: Chairman and Chief Executive Officer
DEF 14A, 2026-09-18
Jeffrey Terry Green President and CEO 4, 2026-09-16
Nathan Olmstead Chief Financial Officer 4, 2026-09-14
Nate Olmstead Nate Olmstead chief financial officer 8-K, 2026-06-01
Vivek Kundra Vivek Kundra
Chief Operating Officer, The Trade Desk
Chief Operating Officer 4, 2026-09-14
Jay R. Grant Jay R. Grant
Chief Legal Officer: Media & Technology | Consumer Products & Services | Corporate Development
Chief Legal Officer 4, 2026-09-14
Tahnil R. Davis Tahnil R. Davis Chief Accounting Officer & EVP 4, 2026-09-14
David Haddad Class III director 8-K, 2026-06-09
Andrea L. Cunningham Board member (per proxy)
bio: Class A Director
DEF 14A, 2026-04-09
Andrew Vollero Board member (per proxy)
bio: Director
DEF 14A, 2026-04-09
Omar Tawakol Board member (per proxy)
bio: Director
DEF 14A, 2026-04-09

What Trade Desk, Inc. does

We are a global leader in advertising technology. We empower ad buyers to create, manage and optimize digital advertising campaigns across ad formats, channels and devices. Our platform’s depth, artificial intelligence (“AI”) capabilities and rich ecosystem of inventory, publisher and data partner integrations enable superior reach and decisioning for clients. In addition to the primary capabilities provided by our self-service platform, our enterprise application programming interfaces (“APIs”) equip our clients with the ability to customize and expand platform functionality.

Item 1. Business, 10-K for the year ending December 31, 2025

Shares and governance

Public float $32.0B (as of June 30, 2025) 10-K, February 27, 2026
Reportable segments 1 (period ending September 30, 2026) 10-Q, November 9, 2026
Latest proxy statement Meeting October 19, 2026 (filed September 18, 2026) DEF 14A, September 18, 2026
Auditor PricewaterhouseCoopers LLP (Los Angeles, California) Latest 10-K

Insider trades

Open-market buys and sales by officers and directors, from Forms 4 and 5. One row per filing.

DateInsiderTradeSharesValueSource
May 28, 2026 Samantha Jacobson
Director
Sale 53,681 $1.1M Form 4, June 1, 2026
March 5, 2026 Kathryn E. Falberg
Director
Sale 152,828 $4.7M Form 4, March 9, 2026
March 4, 2026 Jeffrey Terry Green
President and CEO
Buy 6,000,000 $148M Form 4, March 4, 2026
September 10, 2025 Andrea Lee Cunningham
Director
Sale 1,403 $68K Form 4, September 12, 2025
August 7, 2025 Jay R. Grant
Chief Legal Officer
Sale 51,290 $4.7M Form 4, August 11, 2025

Recent 8-K events

  • 8-K filed 2026-10-20
    • Item 5.02 Departure or appointment of directors or officers; compensation
    • Item 5.07 Submission of matters to a vote of security holders
  • 8-K filed 2026-09-15
    • Item 5.02 Departure or appointment of directors or officers; compensation
  • 8-K filed 2026-09-04
    • Item 2.05 Costs associated with exit or disposal activities (restructuring)
  • 8-K filed 2026-08-06
    • Item 2.02 Results of operations and financial condition (earnings release)
  • 8-K filed 2026-07-13
    • Item 5.02 Departure or appointment of directors or officers; compensation
  • 8-K filed 2026-06-09
    • Item 5.02 Departure or appointment of directors or officers; compensation
  • 8-K filed 2026-06-01
    • Item 5.02 Departure or appointment of directors or officers; compensation
  • 8-K filed 2026-05-29
    • Item 5.02 Departure or appointment of directors or officers; compensation
  • 8-K filed 2026-05-08
    • Item 5.02 Departure or appointment of directors or officers; compensation
  • 8-K filed 2026-05-08
    • Item 5.07 Submission of matters to a vote of security holders

Frequently asked questions about Trade Desk, Inc.

What does Trade Desk, Inc. do?
In its own words, from Item 1 of its 10-K: "We are a global leader in advertising technology. We empower ad buyers to create, manage and optimize digital advertising campaigns across ad formats, channels and devices. Our platform’s depth, artificial intelligence (“AI”) capabilities and rich ecosystem of inventory, publisher and data partner integrations enable superior reach and decisioning for clients. In addition to the primary capabilities provided by our self-service platform, our enterprise application programming interfaces (“APIs”) equip our clients with the ability to customize and expand platform functionality."
What is Trade Desk, Inc.'s revenue?
$2.9B for the fiscal year ending December 31, 2025, from its 10-K filed February 27, 2026.
Is Trade Desk, Inc. profitable?
Trade Desk, Inc. reported net income of $443M for the fiscal year ending December 31, 2025.
How many employees does Trade Desk, Inc. have?
About 3,843 as of December 31, 2025, as stated in its annual report.
Who is the CEO of Trade Desk, Inc.?
Jeffrey Terry Green, President and CEO, as named in a 4 filed September 16, 2026.
Who is the CFO of Trade Desk, Inc.?
Nathan Olmstead, Chief Financial Officer, as named in a 4 filed September 14, 2026.
Where is Trade Desk, Inc. headquartered?
Ventura, CA.
What is Trade Desk, Inc.'s stock ticker?
TTD on Nasdaq.
What industry is Trade Desk, Inc. in?
Services-Computer Programming, Data Processing, Etc., SIC code 7370.
What is Trade Desk, Inc.'s website?
thetradedesk.com.
When does Trade Desk, Inc. report earnings next?
November 9, 2026 at 16:30. Source: pg_future_events.
Is Trade Desk, Inc. a public company?
Yes. Trade Desk, Inc. files with the SEC under CIK 0001671933 and trades as TTD.
Who audits Trade Desk, Inc.?
PricewaterhouseCoopers LLP, Los Angeles, California, as named in its latest annual report (10-K).
What is Trade Desk, Inc.'s public float?
$32.0B as of June 30, 2025, as reported on the cover of its 10-K filed February 27, 2026.
How many business segments does Trade Desk, Inc. report?
1 reportable segment for the period ending September 30, 2026, from its 10-Q filed November 9, 2026.
When is Trade Desk, Inc.'s annual shareholder meeting?
October 19, 2026, per its proxy statement (DEF 14A) filed September 18, 2026.
Have Trade Desk, Inc. insiders traded stock recently?
Since August 7, 2025, officers and directors reported 4 open-market sales worth about $10.5M and 1 purchase worth about $148M on Forms 4 and 5. The most recent: Samantha Jacobson (Director) sold 53,681 shares on May 28, 2026.