And I think the speed at which we can travel is all about what we see and how agile we can be at leaning into things and making them bigger.

Dec 11, 2025 / receipt, needs a key / CEO, CEO | earnings call 2025-12-11 | transcript dfcd8c5b-931b-4a25-983e-90512f123494 | chars 34140-34280 | segment 34

There is more attention to key items like travel, bags, and the smaller items that fit inside bags like wallets and pouches that allow her to customize her look and personalize her organization.

Mar 13, 2024 / receipt, needs a key / Jackie Ardrey, CEO | earnings call 2024-03-13 | transcript 0e34dcfd-2bf8-45a4-985a-801c4f6578b2 | chars 8503-8697 | segment 8

At Vera Bradley, For the consumer, we will focus on restoring brand relevancy, targeting casual and feminine 35- to 54-year-old women who value both fashion and function. For the brand, we will strategically market our distinctive and unique position as a feminine, fashionable brand that connects with consumers on a deep emotional level. For product, we will refocus on core categories and items we are best at, by innovating and expanding within our core products like travel and back to campus. We will elevate our colorful, feminine heritage, keeping it distinctive but more trend relevant through updated print and design. We will also innovate into strategic adjacent lifestyle item introductions that make sense for our customers. As part of this, travel and travel accessories perform strongly across all channels in the first quarter. and the travel category will continue to be a key focus of our go-forward assortment.

Jun 7, 2023 / receipt, needs a key / Jackie Ardrey, CEO | earnings call 2023-06-07 | transcript d847e0fc-026d-4993-9e3a-f1e39bf45b8c | chars 6279-7209 | segment 6

And then I obviously believe that travel back to campus every day are kind of the key franchises for the Vera Bradley brand. And we'll continue to collaborate with strategic partners going forward. But Again, we're looking at all that right now, and I'll have more to share in March.

Dec 7, 2022 / receipt, needs a key / Jackie, other | earnings call 2022-12-07 | transcript 072c1cff-b0e6-47bb-bafd-0b63c157a29d | chars 25829-26112 | segment 26

At our Vera Bradley brand, we are continuing to fuel our innovation pipeline and build on our lifestyle merchandising focus in the core areas of travel, back to campus, every day, and collaborations.

Dec 7, 2022 / receipt, needs a key / Rob Wallstrom, CEO | earnings call 2022-12-07 | transcript 072c1cff-b0e6-47bb-bafd-0b63c157a29d | chars 2887-3086 | segment 2

At Pura Vida, there's two things we're looking at. One, the consumer still is very, very engaged in the core innovation. bracelet business, particularly as travels rebounded, that we're seeing that that business kind of take a pop back up, which is encouraging to see.

Aug 31, 2022 / receipt, needs a key / Rob Wallstrom, CEO | earnings call 2022-08-31 | transcript ad6fd644-5e1e-4327-b14e-7aa856bfe9e3 | chars 22791-23059 | segment 23

We are maximizing the travel category, which is nearly back to pre-pandemic levels and optimizing our very important upcoming back to campus season with strategic product assortment enhancements.

Jun 8, 2022 / receipt, needs a key / Rob Wallstrom, CEO | earnings call 2022-06-08 | transcript d8744837-11f3-4d69-ae46-0f094363f68d | chars 4239-4434 | segment 4

And besides travel and the back-to-campus, Rob, that you had already mentioned, are there other categories that you're relatively optimistic about in the second half, and if so, why?

Jun 8, 2022 / receipt, needs a key / Steve Marotta, other | earnings call 2022-06-08 | transcript d8744837-11f3-4d69-ae46-0f094363f68d | chars 27010-27192 | segment 26

But we do believe that full-line still plays a really critical role for us, and particularly as everybody begins to travel, we think that full-line is an area that we're looking at.

Mar 9, 2022 / receipt, needs a key / Rob Wallstrom, CEO | earnings call 2022-03-09 | transcript f292b71b-8e17-486c-96c5-ad031c3d492e | chars 28317-28498 | segment 29

With domestic traveling continue to strengthen, the travel category remained robust, exceeding both last year and fiscal 2020 levels.

Dec 8, 2021 / receipt, needs a key / Rob Wallstrom, CEO | earnings call 2021-12-08 | transcript 839aac79-3c42-49a3-8942-75c97b4f8d15 | chars 12374-12507 | segment 12

We added Chewy.com as a new distribution partner for our line of pet products and opened a Vera Bradley store in the LAX airport as part of our travel expansion focus.

Dec 8, 2021 / receipt, needs a key / Rob Wallstrom, CEO | earnings call 2021-12-08 | transcript 839aac79-3c42-49a3-8942-75c97b4f8d15 | chars 18700-18867 | segment 18

Second quarter Vera Bradley brand revenues continued to improve as customers responded to product innovation, stores were fully operational, and sales of travel-related products rebounded, despite anniversary and exceptionally strong mass sales from the prior year.

Sep 1, 2021 / receipt, needs a key / Rob Wallstrom, CEO | earnings call 2021-09-01 | transcript 5c588d22-74ca-4051-acc6-d76aa5bc9e62 | chars 1966-2231 | segment 1

For the thirteen weeks ended August 1, 2026, consolidated SG&A expenses decreased primarily due to a $4.0 million reduction in advertising costs driven by cost optimization efforts, including the reduction and phasing of advertising spend.

filing / Sep 15, 2026 / receipt

The decrease in unallocated expenses was primarily due to a $1.9 million reduction in advertising costs driven by cost optimization efforts, including the reduction and phasing of advertising spend throughout the year.

filing / Sep 15, 2026 / receipt

Martin Layding was named Chief Financial Officer in June 2025 and was promoted to also serve as the Chief Operating Officer in March 2026.

filing / Sep 15, 2026 / receipt

This decrease was partially offset by $1.1 million in higher employee-related costs, primarily reflecting increased variable compensation, net of lower severance costs, as well as $0.7 million in higher professional fees and $0.5 million in other expenses.

filing / Sep 15, 2026 / receipt

This decrease was partially offset by $0.4 million in higher employee-related costs, primarily reflecting increased variable compensation, net of lower severance costs, and $0.9 million in other expenses, net of other income.

filing / Sep 15, 2026 / receipt