We're bringing in a number of new members to our travel team. We're making a number of incentive changes and a number of go-to-market enhancements to our travel vertical.

Mar 12, 2024 / receipt, needs a key / Jim Lawson, CEO | earnings call 2024-03-12 | transcript 1165b9d3-d64b-4052-933a-b9b3f6521755 | chars 27547-27717 | segment 27

A travel client looking to target keywords that contain airlines or flight deals can now do so based on both the page URL and in-page content across the open internet.

Nov 7, 2023 / receipt, needs a key / Jim, CEO | earnings call 2023-11-07 | transcript 0819b901-5ab8-4768-b2b5-0d9e27b9e9a4 | chars 12324-12491 | segment 12

Offsetting these declines were impacts from the inflationary environment related to labor, data, and T&E, and from new investments in our platform data as we create expanded performance-driven verticalized solutions.

May 9, 2023 / receipt, needs a key / Patrick Elliott, CFO | earnings call 2023-05-09 | transcript 47ae9cbc-0977-4318-bf40-92dfca6e6083 | chars 19690-19906 | segment 20

And the same argument applies to travel, hospitality. We had a good year in that vertical, and we have a number of ideas for how we can take that to the next level using our capabilities.

Mar 2, 2023 / receipt, needs a key / Jim Lawson, CEO | earnings call 2023-03-02 | transcript c6da2518-6579-4594-a604-48554046d716 | chars 55870-56057 | segment 56

Sales and marketing expenses for Q3 were up approximately $1.9 million or 20.8%, largely driven by a $1 million increase in employee expenses related to sales and customer support hiring and increases in equity-based compensation and travel-related expenses as our customer-facing teams resume more traditional business travel routines.

Nov 10, 2022 / receipt, needs a key / Jim, CEO | earnings call 2022-11-10 | transcript 87431d3d-c775-41fd-b953-fb0d6bb95ad7 | chars 22698-23034 | segment 22

Sales and marketing expenses for Q2 2020 were up approximately 2.7 million, or 31.6%, primarily due to an increase in equity-based compensation allocated to sales and marketing, an increase in employee expenses related to hiring for the sales and customer support teams, and an increase in travel-related expenses as sales personnel continue to resume more traditional business travel.

Aug 9, 2022 / receipt, needs a key / Chuck Jordan, CFO | earnings call 2022-08-09 | transcript 4f75da73-1b65-4881-9d12-8b0735b7c5a0 | chars 20414-20799 | segment 20

Put very simply, Adtheorant-powered digital campaigns drive more sales, store visits, registrations, travel bookings, online orders, drug prescriptions, insurance policies, the business outcomes advertisers actually care about.

Mar 3, 2022 / receipt, needs a key / Jim Lawson, CEO | earnings call 2022-03-03 | transcript aedf992b-864d-4db2-a3fb-a165a4ed0536 | chars 4913-5140 | segment 5