So that will increase the total expenditure on R&D. As far as marketing, when it's a little bit difficult to sell because of the softness of the market, and you want to keep your market share, you have to spend more on marketing. B2B, B2C, social media, conferences, which we're now planning to be in many of them all over the world.

Feb 10, 2026 / CEO / receipt, needs a key / Moshe Mizrahi, CEO | earnings call 2026-02-10 | transcript 44727010-dd49-49b3-bde7-79f048a63a7c | chars 27713-28046 | segment 28