Total advertising revenue increased 9% versus the prior year to $90 million, driven by continued performance in the retail, wireless, and travel categories, alongside growth in the entertainment and media, pharma, and technology categories.

Feb 26, 2026 / CEO / receipt, needs a key / Tom Leszczynski, CEO | earnings call 2026-02-26 | transcript 89f04bb0-1140-431a-8422-820624212144 | chars 4177-4417 | segment 4

There are certain categories like pharma, CPG, travel, insurance, entertainment that seem to be unaffected by the tariff discussions.

May 6, 2025 / CEO / receipt, needs a key / Tom Leszczynski, CEO | earnings call 2025-05-06 | transcript fab7780f-8e46-4b6d-973b-d5fa151b0710 | chars 26197-26330 | segment 26

Advertisers in the travel industry in particular continue to recognize the value of the movie-going audience, as travel advertisers compromised approximately 24% of total NCM national ad spending this quarter, up 41% year-over-year.

May 6, 2024 / CEO / receipt, needs a key / Tom Leszczynski, CEO | earnings call 2024-05-06 | transcript e77e9796-4103-467f-987b-acf13b583bd0 | chars 6472-6704 | segment 6