In Europe, we received a very positive reception at ISM Germany, one of the largest European snack trade shows. The European freeze-dried market is an emerging category with limited competition from high-quality brands and room for a market leader to establish dominance. We are in the final stages of securing compliance approvals for seven SKUs. We adjusted our launch timeline to the second half of the year to allow us to develop five SKUs that fully comply with EU ingredient regulations, ensuring that we launch with seven SKUs, giving us a diverse and competitive product lineup. With final formulations now complete, we are moving through the last regulatory steps. Once approved, our European distribution partner, who's one of the largest in the regions, will actively pursue retail and wholesale placements, giving us a strong foundation in a market with minimal high-quality competition.

Mar 21, 2025 / receipt, needs a key / Claudia, CEO | earnings call 2025-03-21 | transcript 40297b32-e6b7-4dcb-a3f8-bce9b786b013 | chars 13692-14591 | segment 14