Within adjusted SG&A, marketing spend was 26 million or .1% of revenue compared to 22.4 million or .9% of revenue in Q2 2024. With roughly consistent marketing spend as a percent of revenue, disciplined expense management drove leverage across our non-marketing adjusted SG&A categories, which includes salaries for our stores and customer experience employees and general corporate expenses, including our headquarters salaries and general operating expenses to support the business.

Aug 7, 2025 / CFO / receipt, needs a key / Steve Miller, CFO | earnings call 2025-08-07 | transcript 0aa3987e-ef9e-4424-b1b3-b6828f2d434a | chars 20807-21291 | segment 21

With roughly consistent marketing spend as a percent of revenue, Disciplined expense management drove leverage across our non-marketing adjusted SG&A categories, which include salaries for our stores and customer service employees and general corporate expenses, including our headquarters salaries and general operating expenses to support the business.

May 8, 2025 / CFO / receipt, needs a key / Steve Miller, CFO | earnings call 2025-05-08 | transcript 83c24ba7-f46d-436f-805a-e6ffdf3f0cf5 | chars 17967-18321 | segment 18